From user flows to design systems, I craft purposeful and frictionless
digital experiences.
Passionate about user-centered design, scalable systems, clean and elegant interfaces, and pixel perfect interface.
My latest projects
Marrenza
Transforming a scattered digital presence into a premium booking experience.
Marrenza is a luxury concierge service in Marrakech.
Their digital presence was limited to an Airbnb listing and an outdated site, lacking both visual appeal and functional clarity. I redesigned the UX for fast navigation, clear access to services, villas and pricing, plus seamless WhatsApp integration, le tout dans une esthétique minimaliste aux touches marocaines.
The new site devient leur canal premium et autonome pour les réservations et demandes clients, remplaçant progressivement Airbnb et la gestion manuelle WhatsApp.
ShareID
How do you make users feel safe while sharing their identity online? With ShareID, I designed a seamless experience that transforms verification into a moment of trust not friction.
ShareID is a French mobile app for secure, password-free identity verification via facial recognition.
I designed a unified flow: guided onboarding, a clear dashboard (history, time-limited access) and reassuring micro-interactions, all wrapped in a clean visual identity (Roboto / Prata, muted palette, security cues).
The high-fidelity prototype showcases a seamless experience, letting users share only what’s needed and giving businesses a reliable channel for account creation, rentals or investments.
Tr'active: A Wellness Apps
Designing a smarter approach to wellness tracking. Tractive offers a seamless, user-first experience that turns health data into meaningful daily insights.
Tr’active is a native Android wellness app for tracking activity and boosting motivation via coach sharing.
I designed a streamlined flow: a skill-based activity menu, personalized profiles, mood-logged progress dashboard, and seamless coach interactions, all in a vibrant, intuitive UI.
The high-fidelity Figma prototype, delivered in one week, received positive feedback for its engaging design and potential to support lasting healthy habits.
My skills
Design
- UI Design (Web & Mobile)
- Design Systems
- Responsive Design
- Prototyping
- Typography & Color Harmony
- Brand Identity & Art Direction
UX & Design Thinking
- Wireframing & User Flows
- User Research & Personas
- UX Writing
- Usability Testing
- Conversion Optimization
- Accessibility (WCAG Basics)
Web
- HTML / CSS
- WebCMS
- Basic JavaScript
Software & Web CMS
- Figma
- Illustrator
- Photoshop
- Adobe XD
- WordPress
- Elementor
- Lodgify Website